Ballot Measures

SCN has led successful state and local ballot measure campaigns across the West Coast. SCN Ballot measures collage

  • Yes on 1 & 2 (2014)

    SCN ran the overwhelmingly successful campaigns for Governor Brown's Water Bond and Rainy Day Fund under the common theme of "Save Water. Save Money. Save for the Future." View Case Study

  • Yes on 47 (2014)

    For the second consecutive election cycle, SCN ran a landmark criminal justice initiative that won a landslide victory, again defying conventional wisdom about sentencing reform by utilizing law enforcement and crime victims as the primary messengers. View Case Study

  • Yes on C (2014)

    The San Francisco Children's Fund won nearly 75% support with SCN-produced ads featuring SF Mayor Lee and some very cute co-stars. View ad

  • Yes on F (2014)

    In San Francisco, waterfront development projects necessitating voter approval for increasing heights is considered a non-starter by many pundits, but a campaign highlighting the diverse consensus of support for the project at Pier 70 won with 73% support. View ad

  • Yes on J (2014)

    SCN produced the ads featuring Mayor Ed Lee promoting his initiative to increase San Francisco's minimum wage to $15 per hour by 2018. The measure passed with over 77%. View ad

  • Yes on 30 (2012)

    SCN handled the overall strategy, produced the ads, and managed the communications for Governor Brown's campaign to fund schools. Prop 30 won a solid double-digit victory, overcoming widespread doubts and historic trends against statewide tax measures. View Case Study

  • Yes on 36 (2012)

    SCN served as the general consultant for Prop 36, handling the communications and producing TV ads featuring law enforcement leaders. Prop 36's passage overturned conventional wisdom about reforming crime laws by winning 69% of the vote to change California's infamous three strikes law. View ad

  • Yes on E (2012)

    SCN served as the general consultant and produced the television ads for San Francisco's Prop E to reform the City's business taxes. A top priority for the Mayor, the Initiative overcame challenging ballot language and passed overwhelmingly with more than 70% of the vote. View ad

  • No on F (2012)

    SCN served as the general consultant and produced the TV to defeat San Francisco's Prop F and save Hetch Hetchy, with over 77% of voters rejecting the Measure. View ad

  • No on 23 (2010)

    SCN's Pollie-award winning "Beat Texas" ad seized on the timing and matchups of the 2010 World Series to promote the "No on 23" message. (The California side prevailed in both baseball and ballots.) View ad

  • No on 17 (2010)

    SCN produced a hard-hitting television and radio campaign that defeated over $16 million in insurance industry spending with a budget of just $1.5 million. View ad

  • Yes on R (2008)

    SCN ran the campaign for LA County's Measure R, which achieved the tough 2/3rds threshold for a half-cent county sales tax, establishing a $40 billion funding stream for mass transit and highways. View ad

  • No on 26 (2010)

    Late in the campaign to stop Prop 26, SCN produced this series of hard-hitting 15 second ads questioning the true motivation of the oil, gas, and tobacco interests behind the measure. View ad